Gulf of Naples with Vesuvius, Campania

Living in Campania:
A surprising region full of contrasts and opportunities

Campania, one of Italy’s most captivating regions, dazzles with an extraordinary blend of history, culture, nature, and modernity. This southern region, stretching along the Tyrrhenian coast, is bursting with treasures waiting to be discovered.

Italy > Campania

From the vibrant metropolis of Naples to the idyllic coastal towns along the Amalfi Coast, Campania offers an unmatched quality of life for anyone considering a move to Italy. In this article, you’ll learn why Campania is the perfect destination for both expats and nature enthusiasts, and discover the many benefits that come with living in this region.

Campania – geographical location and population

With 5.6 million inhabitants (as of 2022), Campania is the most densely populated region in southern Italy. The region covers an area of 13,670 square kilometers and is characterized by extensive plains in the north, while the Apennines rise up inland. The Campania coast, especially the Amalfi Coast, with its dramatic cliffs, charming fishing villages and crystal-clear waters, is one of the most beautiful coastal landscapes in the world.

Most of the population lives in and around the capital, Naples—a vibrant city celebrated for its dynamic culture, culinary heritage, and impressive history. For centuries, Naples served as the capital of the Kingdom of the Two Sicilies, bestowing upon it a wealth of architectural and cultural treasures.

Historical treasures and cultural diversity

Campania is a true paradise for history enthusiasts. The region is home to some of the world’s most famous archaeological sites, including the ancient ruins of Pompeii, Herculaneum, and Paestum. Buried by the eruption of Mount Vesuvius in AD 79, these sites are remarkably well preserved and offer a unique window into the lives of the Romans.

Pompeii: a journey back to antiquity

Pompeii is undoubtedly one of Italy’s most renowned attractions. This ancient city, buried for centuries under a blanket of ash following the eruption of Mount Vesuvius, now captivates visitors from around the globe. Here, you can wander along its well-preserved streets and marvel at the ancient houses, temples, and public squares, all while gaining an intimate glimpse into the fascinating lives of the Romans.

Another highlight in the region is the lesser-known yet equally impressive Herculaneum, which was destroyed by the same eruption. Here, the remains are even better preserved, thanks to a thick layer of volcanic material that has slowed the decay of the city’s buildings and artworks.

Paestum: Greek temples in Southern Italy

Just a bit south of Naples lies Paestum, an ancient Greek city renowned for its stunning Doric temples. These well-preserved structures, among the oldest of their kind, bear witness to the long and dynamic history of Campania and its pivotal role in antiquity. Paestum is a must-visit for anyone fascinated by ancient history and architecture.

Natural beauty and relaxation

Campania captivates not only with its rich history but also with its breathtaking landscapes. The Amalfi Coast, in particular, is world-renowned, drawing thousands of visitors every year. Stretching over approximately 50 kilometers, this coastline offers a unique blend of rugged cliffs, hidden beaches, and picturesque towns like Positano and Ravello. This region isn’t just a dream destination for vacationers—it’s also the perfect place for anyone looking to start a new chapter of life in Italy.

Insider tip: Cilento, an uncharted natural paradise

Off the beaten path of the Amalfi Coast lies Cilento National Park, one of Italy’s most untouched natural treasures. Here, you’ll discover not only breathtaking beaches but also charming mountain villages and an abundance of diverse flora and fauna. Cilento is the perfect retreat for nature lovers eager to experience rustic Italy and leave the everyday hustle behind.

Culinary highlights in Campania

Campania is a culinary paradise. It’s especially famous as the birthplace of Neapolitan pizza—a timeless tradition so revered that UNESCO declared the art of pizza making an intangible cultural heritage in 2017. But that’s by no means all that Campanian cuisine has to offer.

Typical dishes and local specialties

In addition to the famous pizza, you simply must try mozzarella di bufala—a premium mozzarella made from buffalo milk that is primarily produced in the Caserta area. And don’t miss out on the sweet treats, like sfogliatella, a traditional puff pastry from Naples that is an absolute must for anyone eager to explore the region’s culinary delights.

Another culinary highlight is the wines of Campania, which are especially cultivated in the fertile area surrounding Mount Vesuvius. The volcanic soil provides ideal conditions for grape growing, yielding top-notch wines such as Lacryma Christi (Tears of Christ).

Quality of life and real estate in Campania

For expats, Campania offers a unique blend of modern infrastructure, rich history, and exceptional quality of life. The region is the perfect spot for anyone looking to embrace the Italian lifestyle while enjoying the perks of a Mediterranean climate. Real estate in Campania is especially attractive, with prices often significantly more affordable than in other popular Italian regions like Tuscany or Liguria.

Buying real estate in Campania: tips and recommendations

If you are thinking about buying a property in Campania, there are many options. Especially in the area around Naples and along the coast, you will find a large selection of properties – from modern apartments to traditional country houses. If you are looking for a quieter and more rural life, the Cilento area offers attractive and affordable real estate options surrounded by unspoiled nature.

Challenges and opportunities in Campania

Despite its many advantages, Campania faces its share of challenges, especially in the social and economic realms. The region registers one of Europe’s highest unemployment rates at around 20.9% (as of 2017). Especially in rural areas and certain parts of Naples, the standard of living is lower compared to other regions of Italy. Yet these very challenges also offer opportunities for expats who are eager to forge new paths with fresh ideas and an entrepreneurial spirit.

Campania is bursting with untapped potential, especially in agriculture, tourism, and gastronomy. For those ready to embrace the adventure, this region offers not only breathtaking landscapes and cultural diversity but also ample opportunities for both professional and personal growth.

To sum up: Campania, the ideal place for expats and Italy lovers

Campania is a region brimming with contrasts and opportunities. The unique blend of historical treasures, breathtaking landscapes, world-class cuisine, and warm, welcoming locals makes Campania one of Italy’s most attractive destinations for expats. Whether you thrive on the vibrant energy of Naples’ city life or seek the serenity and seclusion of the countryside, Campania offers the perfect setting for every lifestyle. With its high quality of life and comparatively affordable real estate, Campania is the ultimate place to turn your dream of living in Italy into reality.

Campania consists of four provinces and a metropolitan city, which we would like to introduce to you here.

  • Avellino – Brief info with map available here: AVELLINO
  • Benevento – Brief info with map available here: BENEVENTO
  • Caserta – Brief info with map available here: CASERTA
  • Naples – Brief info with map available here: NAPLES
  • Salerno – Brief info with map available here: SALERNO

Amalfi Coast in Campania
Greek temple in Paestum, Campania
Royal residence Reggia of Caserta, Campania

Campania is the region with the largest number of UNESCO World Heritage Sites in Italy.